J&J Business Creation Corporation, a joint venture between JTB Corporation and JCB Corporation, which announced its collaboration with XANA and acquisition of LAND in October 2022, will host one of Japan’s largest urban sports festivals, YOKOHAMA URBAN SPORTS at the Yokohama Red Brick Warehouse (“YUSF”). YOKOHAMA URBAN SPORTS FESTIVAL 2023 (hereinafter referred to as “YUSF”), the official event, will be held at the urban sports space “ZONE-X” in the world of J&J Business Creation built on the XANA Metaverse.


“YUSF2023 METAVERSE ZONE” will recreate the breakdance stage, parkour, and skateboard 3D parks on the Metaverse with the cooperation of FINE PLAY, one of Japan’s largest action sports and street culture magazines. In addition to the exciting archive images and highlight videos from the first YUSF2022, you can enjoy special interview videos on the main screen with high-profile athletes who share their passion for the event, where you can participate as an avatar.

■ How to Participate
Please refer to the following page on the official website of the event.

■ ZONE-X special site (in FINEPLAY)

Metaverse Event Info

Event Venue XANA App (ZONE-X area)
Date & Time July 25, 2023 (Tue) – August 8, 2023 (Tue)
Download app https://web.xana.net/xana-metaverse-mobile-app-download-information/


Physical Event Info

Event Name YOKOHAMA URBAN SPORTS FESTIVAL 2023 (abbreviated as YUSF)
Venue Yokohama Red Brick Warehouse Event Plaza (1-1 Shinko, Naka-ku, Yokohama City, Kanagawa Prefecture)
Access https://www.yokohama-akarenga.jp/access/
Date & Time (Sat), July 29 and (Sun), July 30, 2023, 11:00 – 20:00 (scheduled) on both days
*Will be canceled in case of rain
Admission Free
Expected visitors 50,000 (tentative)
Organizer YOKOHAMA URBAN SPORTS FESTIVAL 2023 Executive Committee


Sherbet, the sensational group that features top influencers Rina Hashimoto, Hikaru Aoyama, and Yukiko Kawaji, is rocking the scene with their diverse performance style that combines MC, VJ, DJ play, and singing and dancing.

The group is attracting attention from overseas, especially in Asia, and its YouTube subscribers are also skyrocketing. They are a multi-talented unit that transcends the boundaries of idols and expands their activities in various fields.

Now, they are entering the XANA metaverse and bringing new content that showcases their skills and charms. They will lead many fans to the world of XANA and create a new wave of entertainment in Web 3.0.


Rina Hashimoto

Yukiko Kawaji

BreakingDown, Japan’s most popular YouTube entertainment show, is back with its 8.5 edition on July 1st, and XANA is thrilled to be the main sponsor of this epic event. This time, the two companies will join forces to use XANA to create a mind-blowing metaverse experience for the real event of BreakingDown, featuring elements such as virtual stages, effects, and interactions that will make you feel like you’re there.

To celebrate this awesome collaboration, we are launching a special land sale for XANA x BreakingDown, where you can own a piece of the metaverse that showcases arenas, famous players, influencers, and other content related to BreakingDown. As a landowner, you can create your own games, events, and content in this BreakingDown area, and boost its value by yourself.

About Land Sale

Date and Time (UTC)
30th June 9:00 am for Allowlist
1st July 9:00 am for Public

Super Rare 1*1 : 10 NFTs / 1.56 ETH
Rare 1*1 : 10 NFTs / 0.47 ETH
Common 1*1: 280 NFTs / 0.16 ETH

300 NFTs

Apply for AL


Don’t let this opportunity pass you by. Join the metaverse revolution with XANA and BreakingDown. This is your chance to make history in Web 3.0 entertainment.

Event Contents

XANA: Festival 4.0, the groundbreaking real x metaverse event that rocked Amazon Music Studio Tokyo in May, was a smashing hit with its star-studded lineup of guests, including BreakingDown CEO and Head of Amazon Music Studio Tokyo.

But that was just the beginning. The event is coming back at Amazon Music Studio Tokyo, and the next one, 5.0, is happening on June 26th.

You don’t want to miss this one, because it will feature the debut live performance of a new group produced by XANA, as well as some amazing special guests that will blow your mind.

The metaverse music event is a game-changer for the music industry, as it offers a new level of immersion and interaction to billions of music fans around the world and drives the mass adoption of XANA. This is the ultimate next-generation event that you’ve never seen before, and it will keep getting bigger and better every month with new surprises and innovations.


Event Details

Event Name: XANA Festival 5.0
Event Date: Jun 26, 2023, 20:00 – start (Japan time)
Real Venue: Amazon Music Studio Tokyo (by invitation only)
1-4F Top Hill Jinnan Building, 1-6-9 Jinnan, Shibuya-ku, Tokyo
Metaverse Venue: In XANA App


How to Join “Metaverse Venue”

▼To join via XANA APP
Step 1: Download the app
*Please make sure to check in advance whether your mobile device is above the specifications compatible with the application.
If your device does not meet the specifications, the application may short-circuit or malfunction.

Step 2: Join XANA festival
EN:  https://bit.ly/3MYdXNz

*There will be no festival in the browser at this time
Please enjoy the mobile app, Youtube LIVE, and Twitter LIVE!

Other Live Streaming Platforms

Twitter Live:https://twitter.com/i/broadcasts/1yNxaNWVZjvKj
YouTube Live:https://youtube.com/live/hteeyz9c_bw?feature=share

XANA, a web 3.0 metaverse project developed by NOBORDERz (CEO Rio Takeshi Kubo), has announced Yuji Mizoguchi, BACKSTAGE Inc. (HQ: Minato-ku, Tokyo, CEO: Yuji Mizoguchi / Koudai Ozawa (joint)), which promotes the Digital transformation of entertainment, has been appointed CEO of XANA JAPAN, a project for business expansion in Japan.

Reasons for the Appointment and Future Initiatives

XANA is a Web 3.0 Metaverse and Infrastructure that provides a one-stop shop for the functions required for developing metaverses in the Web 3.0 era, such as building metaverses, avatars and games, trading ownership of digital items and monetizing these items easily and freely for everyone. The company has attained world-class quality in infrastructure development, attracting both Japanese and overseas attention.

On the other hand, BACKSTAGE also aims to create a place where people in Japan and around the world can enjoy their lives and have fun, and make a world without loneliness, boredom, and anxiety – which are the challenges of the 21st century – a vision in the making for some time.

By utilizing the XANA metaverse, which is spreading globally, XANA JAPAN provides people with the opportunity to become who they want to be, achieve their dreams, experience the extraordinary, and make new connections in an unreal space. Mizoguchi, the representative of BACKSTAGE, has been appointed CEO of XANA JAPAN with the belief that he can help create the driving force that changes lives in Japan.

The VISION and MISSION of XANA and XANA JAPAN have also been formulated together with Mizoguchi and BACKSTAGE. In the future, XANA will work on the expansion of XANA’s business in Japan and collaborate with various Japanese companies and influencers. In this way, XANA JAPAN aims to become World’s No.1 Web 3.0 Metaverse in terms of the number of users, number of creators, economic sphere, and market cap.

XANA JAPAN CEO/Comments by Yuji Mizoguchi, representative of BACKSTAGE Inc.

Myself Mizoguchi. I am delighted to announce that I have been appointed as CEO of XANA JAPAN. The decision criteria which I emphasized the most in my choice of work, as in this case, is that I want to eliminate loneliness, boredom, and anxiety, the challenges of the 21st century, as much as possible.

XANA’s Founder, RIO, and I have had several discussions with each other until today, Through these discussions, we have come to believe that our mutual direction and the society we wish to achieve are similar.

Through camps and discussions with XANA’s management team, we all created a new vision of ” Another place for everyone to be and a different you”.

We aim to create a metaverse where everyone who feels lonely, bored, or anxious can be who they want to be, do what they want to do and work where they want to, and live happily ever after.

Through XANA, we are determined to make a contribution to society. And I myself will strive to make XANA the most widely recognized and adored Web3 Metaverse in Japan.

We would like to thank you for your continued support and guidance.

【Yuji Mizoguchi’s Profile 】

He started working as a trainer when he was in high school. After working with top athletes and celebrities to build their fitness routines, he founded FiNC Technologies in 2012 and was appointed President and CEO. After raising over 15 billion Yen in funding, he stepped down at the end of March 2020. In April 2020, he established the current WEIN GROUP. In 2021, he founded BACKSTAGE Inc., and in 2022 he became CEO of 3DPhantom Inc., which develops the No.1 Hologram Display in Japan, as well as CEO of the martial arts event BACKSTAGE Inc. COO/Representative of BreakingDown K.K., a martial arts event based on the theme of ‘Decide who is the strongest in one minute’. He also won the WIRED INNOVATION AWARD 2018 20 Innovators, selected as the best president by young presidents.

【Overview of BACKSTAGE Inc.】

“We create together the best stage on which those who take on challenges can shine. We give color to the lives of all those who are beyond it.” The company’s vision is to bring enjoyment to people’s lives and provide behind-the-scenes support in business development, marketing, finance, technology, and other aspects to celebrities, influencers, various companies, individuals, and organizations that are taking on challenges on the stage.

It is primarily responsible for business development, marketing, finance, and technology.
Together, we will shape their ‘thoughts’ and ‘stories’, and create methods and places where new things can be created with the involvement of many people in the world.


Company Name BACKSTAGE Co.
Address SN Building 10F, 1-4-22 Kaigan, Minato-ku, Tokyo
Established 2022/4
CEO President Yuji Mizoguchi / Koudai Ozawa (joint)
Business Overview Businesses producing original platforms (apps, live streaming, crowdfunding), Fan community building support projects, Support projects by specialist groups
WEBSITE https://backstage.inc/

XANA, a Web 3.0 metaverse developed by Nobordrerz (CEO Rio Takeshi Kubo), has announced a collaboration on the XANA metaverse with the Freestyle League “FSL” (FSL Corporation: CEO Yuji Mizoguchi), which aims to create a professional MC battle league and for that XANA is a platinum sponsor of the FSL’s real event on April 10, 2012.

About this Collaboration
XANA, a Web 3.0 metaverse that is currently attracting worldwide attention, has collaborated with FSL (Freestyle League), a leading freestyle rap battle in Japan, to help FSL expand into the metaverse and build the FSL Arena in the metaverse. In this arena, XANA provides new forms of entertainment content and business models that integrate Hip Hop, a globally popular music genre, and the cutting-edge technology of the Web 3.0 metaverse in various forms in the future, together with FSL. XANA is a platinum sponsor of FSL Vol. 2, happening on Monday, April 10, 2023, at Club Chitta in Kawasaki, and is supporting this event. In addition, free FSL limited edition NFTs are for all visitors to the event.

About FSL (Freestyle League)
This project, conceptualized as a “Professional Freestyle League,” provides new freestyle capabilities and entertainment for the participating battlers and listeners. By downloading the FSL application, viewers can watch FSL-sponsored exhibition match events and vote to determine each battle’s winners. In this way, viewers can enjoy the realistic experience of participating in a battle event even if they are not physically present at the battle venue.

By introducing a “match-making” style of competition, which has never been seen in conventional battle events, this event aims to promote the battlers and freestyle scene as a whole as a new form of entertainment.

XANA, a Web 3.0 metaverse project developed by NOBORDERz (CEO Rio Takeshi Kubo), in collaboration with CryptoNinja, the largest DAO community in Japan, has released XANA: PENPENZ x CryptoNinja, a generative NFT collection incorporating elements of CryptoNinja in the XANA character PENPENZ. It was released in its free distribution format, reaching its unit price of over 1.7 ETH in just a few days. The current market capitalization is 11,700 ETH (approx. $18 million), making it the largest free mint NFT project ever in Japan and a huge success.

XANA made this free mint collection “Egg” (a way to get NFTs for free) on February 25, and 4,000 unique penguins hatched from the eggs on February 28. Simultaneously, the price soared high to a maximum of 1.7 ETH (about 3000 USD), making it one of the most successful free-minded NFTs in the entire global market.

This project is not just a PFP (photo for profile). Rather, it will evolve into a “pet that can live with you in the metaverse” as a unique utility of the XANA metaverse, which has already been introduced by local governments, large corporations, and top artists in many countries.

Last month, XANA and Tottori Prefecture Governor Hirai announced the launch of Japan’s first-ever Metaverse Division and assigned an AI avatar staff member who also introduced XANA’s AI to the prefecture. XANA is leading the market in the Web 3.0 era and has become a synonym for “Metaverse x AI”. XANA has been featured in all major TV stations and newspapers in Japan. XANA’s AI engine has been optimized specifically for the metaverse era and will be incorporated into PENPENZ.

In February, we collaborated with the world’s largest cryptocurrency exchanges, including KuCoin, OKX, Gate.io, and Bitget, to co-promote this collection, and the introductory tweet was viewed over 1.5 million times, retweeted 150,000 times, and liked 140,000 times. The collection had attracted a lot of attention even before the launch, and the potential for this collection was very high. It has met the high expectations of the public.


In addition, the resale rate of the buyers who obtained the NFT for free was just 0.5%, proving that 99.5% of the owners are willing to keep the NFT even at this price and that the price is expected to increase. These figures clearly indicate the high expectations for the “Metaverse x AI” brought by this project.

【XANA: PENPENZ Collection page】

XANA Metaverse developed by Nobordrerz (CEO Rio Takeshi Kubo), and BreakingDown (CEO: Mikuru Asakura), the largest martial arts entertainment company in Japan had announced their plans to launch a Web 3.0 collaborative game in which avatars fight in the XANA metaverse following the rules of BreakingDown.

BreakingDown was founded by Japanese martial artist and entrepreneur Mikuru Asakura. It is Japan’s largest martial arts entertainment company, recently boasting of having more than 300 million views for a single show in just two years since its establishment.

XANA is a unique Web3-type metaverse created by Rio, a Japanese Web3 entrepreneur residing in Dubai. The company has been listed on the world’s largest major exchanges and has been widely introduced to Fuji Sankei Group, J&J (JTB, JCB), local governments, and China’s largest educational institutions, as well as K-POP stars and top Japanese celebrities.

Collaboration Content

A BreakingDown arena will be built on the XANA land, where players will fight as avatars of NFT. XANA will also cross the metaverse and reality with each other, starting with BreakingDown 7.5 and continuing to gain exposure in the real BreakingDown.

Metaverse NFT

The collaborative NFTs will be called “XANA x BREAKINGDOWN,” and there will be thousands of generative avatars which are all unique and one-of-a-kind. XANA has previously released “XANA: GENESIS,” an AI-powered avatar that has become an employee of Tottori Prefecture, rising from 0.05 ETH to a maximum of 0.9 ETH (74 USD to 1,396 USD), and “XANA: PENEPNZ,” the official character of the company, a penguin, rising from free distribution to a maximum of 1.78 ETH (from 0 to 2,792 USD). The 600 million yen worth of XANA land is sold out in one day, and collaborations with Astro Boy, ULTRAMAN, and other iconic Japanese characters sold out tens of thousands of NFTs in seconds, all of which have been top-class successes in the global NFT market.

XANA Founder: Rio Takeshi Kubo Comment

In the coming years, all types of content will evolve from traditional viewer-based online entertainment to immersive, metaverse-based entertainment. XANA is currently one of the largest Web3 metaverses in the world, and together with BreakingDown, Japan’s largest martial arts entertainment company, we hope to bring the next generation of martial arts content to the world. I am a fan of BreakingDown so much that I never miss watching any of the tournaments. I would like to deliver something exciting so that many people can enjoy this fun in the Metaverse as well.

BreakingDown COO: Yuji Mizoguchi Comment

In a short period, BreakingDown has grown to become the most popular fighting content in Japan, thanks to the efforts of many stakeholders and fans. We would like to continue to evolve into global content by expanding into new markets and next-generation platforms. We are therefore delighted to have the opportunity to challenge the global market in the fields of Web 3.0 with XANA, a company that has a proven track record internationally and continues to take on cutting-edge challenges in the field of Web 3.0 and the Metaverse.

AI is now a scorching topic in the industry; XANA is leading this major trend by combining Web3 x AI x Metaverse and tokenomics of $XETA.

Together with the multiple major exchanges, XANA will showcase its unlimited potential.

AMA with
– KUCOIN (7th Feb 10 AM UTC)
– Gate.io (13th Feb)
+ more to come!


  • XANA Metaverse x AI NFT entity became an official representative of Japan’s local government by marking 18x since the launch.
  • $XETA utilization for AI x Metaverse ecosystem to take advantage of those most demanded tools for your life
  • XANA will launch the largest free mint in Japan on 25h Feb for AI x Metaverse utilized NFTs.

20x AL spots would be available for each AMA attendance.

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